Shaving her underarms several times a week was leaving Lisa with irritation, soreness and visible shadowing. She wanted a longer-term way to reduce the hair, and began a six-session course of SkinBase IPL with Jodie at Hayami Cosmetics.
Win a Caribbean holiday!
… with the Skinbase™ Transformation of the Year competition.

Meet Jodie from Hayami Cosmetics
Jodie is the owner of Hayami Cosmetics, an award-winning aesthetic skin and laser clinic. Her background began in nursing, and she continues to invest in advanced education in facial anatomy and skin health.
She has worked with SkinBase for over two years now, offering SkinBase IPL in Bromsgrove, Worcestershire. Bringing IPL into her clinic has allowed Jodie to offer a treatment that delivers visible, long-term results while making a genuine difference to her clients’ confidence.


Understanding Lisa’s Concerns
Before visiting Jodie, Lisa was dealing with fast, noticeable underarm hair growth. She needed to shave multiple times a week, leaving her skin irritated and sore, with visible shadowing. The pain and appearance of her underarms bothered her day-to-day, negatively affecting her confidence. She felt particularly conscious of her underarms when wearing sleeveless clothes. So, she was looking for a longer-term solution that would leave her underarms looking and feeling smoother, and Jodie had the answer.
Lisa’s Consultation at Hayami Cosmetics
Jodie began by finding out more about Lisa’s concerns and what she hoped to achieve.
“I carried out a thorough consultation assessing her medical history, medication, skin type, hair colour and previous hair removal methods. Her hair contained enough pigment to respond well to the IPL and there were no contraindications preventing a treatment. After discussing realistic expectations and completing a successful patch test I felt confident that she was a suitable candidate.”
Why the IPL Consultation Matters
SkinBase IPL uses pulses of light to target pigment in the hair and gradually reduce regrowth. Hair grows in cycles, so individuals typically need a course of treatments rather than a single appointment. Before recommending IPL, a your SkinBase therapist needs to check whether it is suitable. An IPL consultation is the first step towards a treatment plan that suits you. It is also your chance to ask questions and understand what results you can realistically expect.
The Changes Jodie and Lisa Noticed
Lisa noticed a difference after her patch test. Her hair began to grow back in patches, became finer, and she could go longer between shaves. As she continued with treatment, the hair reduction became more noticeable and her underarm skin appeared smoother and clearer. Jodie credits Lisa’s commitment as an important part of her result.
“Her commitment to completing the treatment course played a huge part in achieving such strong results.”
She attended appointments at the recommended intervals, shaved rather than waxing or plucking between sessions, and followed the treatment advice she was given. After six sessions, Lisa described herself as completely hair-free in the treated area, with the discomfort she used to experience from shaving gone. She was so pleased with her underarm results that she decided to begin treatment on her bikini area.

Seeing the Differences in Progress Photos
Because IPL results develop over time, Jodie notes that clients may not always notice every change as it happens. Comparing photographs helped Lisa see her progress and stay motivated throughout the course. For Jodie, the photographs also captured something beyond the visible result: what the change meant to Lisa’s confidence.
“It isn’t only about visible hair reduction. It’s also about how that transformation has affected that client’s confidence and everyday life.”
Celebrating Jodie and Lisa’s Transformation
Jodie and Lisa are now finalists in the SkinBase Transformation of the Year competition.
It feels amazing and I’m genuinely so proud. Being recognised by SkinBase means a great deal to me because I’ve put so much care into assessing every client correctly, ensuring I’m delivering the treatment safely and helping people achieve results that improve their confidence. Seeing my client’s transformation was already incredibly rewarding but becoming a finalist has made her journey even more special.
Jodie hopes sharing Lisa’s story will help others who feel unsure about starting IPL. It shows what a treatment journey can look like with a thorough consultation, a consistent course and a therapist who takes the time to understand what the result means to her client.
Unwanted Hair? Find a Therapist
Tired of frequent shaving and irritation? Find your nearest SkinBase therapist to discuss whether IPL hair reduction is suitable for you.
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Believe in better skin. Find your nearest SkinBase™ therapist here.




