When it comes to your makeup routine, it’s important to keep your face shape in mind as it can play a big part in how it is applied - ensuring it’s the most flattering technique for your shape!

After a discussion in the SkinBase office, it quickly became evident that most of us aren't super comfortable with all the different makeup elements to even out skin tone and ensure your skin and makeup look the best they can. Throughout this blog, we look at different ways that make up can help even out…

Little do some people know how hard it is to find the right foundation shade when you’re blessed with naturally maiden-fair skin. Often even lighter tones can be too dark, and spending an eternity blending out can leave you with a ‘make up mask’ look that simply doesn’t do justice to that beautiful ivory tone.